Client: ARCA (Australian Retail Consumer Association)
Industry: Not for Profit, Finance
Primary communication goal: Inform
Context: CreditSmart.org.au is an educational initiative by ARCA to support Australian consumers’ awareness and understanding around credit reporting and ‘credit health’.
Payment pause or deferrals, and their repercussions on consumers’ credit health are often a challenging topic and misunderstood by Australian consumers. With Covid-19 unravelling, Crealo was engaged to create a brochure / explainer infographic to provide consumers a better understanding of what assistance banks and lenders have available to their clients and their implications.
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